James Avery Jewelry Makes Donation to the National Breast Cancer Foundation, Inc.®
Jeweler also introduces Awareness Art Glass Charm in support of fight against cancer
KERRVILLE, TEXAS—(August 20, 2012) — James Avery, a family-owned jewelry retailer based in Kerrville, Texas, will make a donation to the National Breast Cancer Foundation (NBCF) in support of the company’s dedication to help in the fight against cancer. The donation will help NBCF in its mission to save lives by increasing awareness of breast cancer through education and by providing mammograms for those in need.
As a precedent set long ago by Mr. Avery himself, giving back to the communities they serve is an important aspect of the company’s core beliefs. Each year James Avery donates to various charities and programs, locally and nationally, that provide support in education and development of children, healthcare, environment and the arts.
In addition to providing mammograms for those in need, the NBCF serves individuals in all 50 states and the District of Columbia by partnering with regional medical facilities and providing those diagnosed with breast cancer access to patient and educational services. The NBCF is also a founding member of Worldwide Innovative Networking (WIN), a collaborative association of the top medical experts and researchers in the world. NBCF works with both the University of Texas MD Anderson Cancer Center and Cleveland Clinic to help fund research in finding the cure for breast cancer. These two cancer hospitals have continually ranked in the Top 10 for cancer research by U.S. News and World Report, coming in as the #1 and #9 Best Cancer Hospitals in 2010, respectively.
Chris Avery, CEO of the company comments: “We are honored to be able to support the National Breast Cancer Foundation and its mission. With each passing day, we hope we are one step closer to finding a cure to a disease that has affected so many. James Avery is proud to give back to our communities and to an organization that provides mammograms and post-diagnosis support opportunities for anyone affected by breast cancer.”
James Avery Jewelry is also proud to introduce the new Awareness Ribbon Finial with Pink Art Glass Charm to its already extensive charm collection. This charm is comprised of a pink glass bead accented by a sterling silver awareness ribbon finial on top. The awareness ribbon and color pink are familiar symbols that represent the mission of finding the cure for breast cancer. The charm is available at all James Avery retail stores, online at www.jamesavery.com, or by calling 1-800-283-1770.
To find the James Avery location nearest you, visit www.jamesavery.com/storelocations.
About James Avery
Established in 1954, James Avery is a family-owned jeweler that offers high quality, hand-crafted jewelry in sterling silver, 14K gold, gemstones, and their newest offering, Avery Art Glass Charms. From a one man endeavor in his mother-in-law’s garage, James Avery has grown into a team of 1,400 designers, craftsmen, sales associates and support staff offering unique designs to customers throughout the nation. Each design is originated by skilled men and women in the James Avery design studio and then finely crafted and produced by artisans predominantly in the Texas Hill Country.
James Avery jewelry is available at retail stores and online at www.jamesavery.com.
More information about James Avery is available online at www.jamesavery.com/about, or on Facebook at www.facebook.com/JamesAvery.
About the National Breast Cancer Foundation, Inc.(R)
Recognized as one of the leading breast cancer organizations in the world, the National Breast Cancer Foundation’s (NBCF) mission is to save lives through early detection and to provide mammograms for those in need. A recipient of Charity Navigator’s highest 4-star rating for eight years, NBCF provides women help for today and hope for tomorrow through its National Mammography Program, Beyond The Shock®, Early Detection Plan, MyNBCF online support community, and breast cancer research programs. For more information, please visit www.nbcf.org.